Chrome Extension for Pardot - Track Conversion Rate and Set UTM Parameters
In Google Analytics, you can track how visitors interact with your website. It's a powerful tool for improving your site's conversion rate. But when you start your website, you will face the problem of collecting data and turning it into actionable insights. For example, if you have a website that offers products and services, and you want to learn which price range would be best for your customers, you'll have to manually copy the URL of the order page for every product and service offered, so you can set the correct UTM parameters. For a large number of websites, this is very time consuming. With this Chrome extension, it's now possible to use Google Analytics to track conversion rate, and to set UTM parameters for your website, without the need to manually edit each URL one-by-one.
The free Chrome extension app for Pardot is available for Pardot users only.
The app uses your Google Analytics account credentials to collect and send data to Google Analytics. If you wish to continue using the app, you need to upgrade to a paid subscription.
